"My work uses raw diamond cubes and other natural diamond shapes - it started as a way to question society about the idea of perceived value. In particular how value and perceived value relate to ideas of beauty or perfection that have become norms of society. This would be a line of jewelry that really did use the most perfect diamond in the world, the actual raw diamond. Uncut. Unpolished. Natural, perfect geometry."
Todd Reed started to get interested in jewelry when he was 10, primarily watching and being interested in the craft of putting things together. By the age of 19 he had a studio and was teaching himself jewelry making and starting to realize what it took to turn an idea into a well constructed finished piece. At this time he was a leathersmith and making silver adornments for handbags and leather jackets, etc. He would simply adapt the ornaments to jewelry items by adding an ear wire or ring shank.
Today every piece of jewelry Todd Reed makes has its own unique story; no two pieces are alike. The company Todd Reed is passionate about everything they do, from concept to finished quality.
Visit their site: Todd Reed